Outsource your entire lead generation process
Growing your business and selling your product depends on a solid lead generation and closing strategy.
Risk and compliance sales rely on multi-channel lead generation
It takes on average 183 activities to secure a single qualified appointment with a risk and compliance decision-maker.
Combining appointment setting, lead nurturing and email marketing, powered by our market-leading dataset and supported through transparent reporting, set the foundations for long-term business growth.
Gungho’s approach to lead generation
Step 1: Define your market
When you choose to partner with Gungho on your lead generation activities, the first thing we land on is your Ideal Customer Profile (ICP).
We work together to define who your ideal customer is, identifying attributes such as job title, region, type of regulated entity, size by headcount, size by turnover – whatever criteria are most relevant.
We then match your ideal customer profile against our proprietary database of 800,000+ risk & compliance tech decision-makers, building a bespoke audience list for your lead generation campaign.
Step 2: Build brand awareness
Once we’ve created your bespoke audience, we ensure they know who you are. Together we share useful, relevant content that helps prospects understand how your technology solves their pain points.
We know that sometimes prospects may already be familiar with your brand and engage straight away, whilst others might take a little longer.
Step 3: Test, refine, tweak
We send thousands of emails and make thousands of calls each day. We are constantly tweaking and testing our methods to maximise results.
Step 4: Knowing what works
Our job is to find the perfect formula for your product and discover what messaging really resonates with your buyers so we can set the highest quality appointments.
Step 5: Setting sales qualified appointments
We will be quickly filling your pipeline so your sales team can focus on what they’re skilled at; conversions and driving ROI.
What successful specialist lead generation strategies look like:
Get your content, event or product in front of high value prospects.
Analyse results, get industry insights and adapt campaigns for ongoing success.
Turn email clicks into meaningful conversations and opportunities.
How we have helped businesses succeed
Exiger
After working with Exiger, Gungho have gained a good understanding of their customer base, audience, and their products. Gungho has received feedback from Exiger that the quality and volume of the meetings booked are both impressive.
"I would HIGHLY recommend Gungho to anyone looking for 3rd party meeting generation."
Navex
Gungho was able to secure attendees to events run by Navex as well as appointments for their ever-growing sales team.
"Working with Gungho was a bit of a no-brainer, they have the right profile of prospects to call and have the specialist expertise to engage in complex conversations with senior decision makers responsible for risk & compliance."
CDS
Gungho has helped CDS expand into new regions and provided high quality appointments weekly.
"We received the results we were looking for – quality appointments, goals met weekly, and prospects that attended the calls. The bonus is that it has been a great working relationship, too. Everyone is a joy to work with and we couldn’t ask for a better outreach team!"
Clausematch
Clausematch (now part of Corlytics) is a leading platform that regulated companies depend on to meet their compliance obligations, operate policy management and handle regulatory change efficiently.
"Gungho are specialists in the compliance space, which completely differentiates Gungho from anyone else, and not just the dataset but from a knowledge and expertise standpoint and understanding how compliance people work."
SWIFT
SWIFT is a global member-owned cooperative and the leading provider of secure financial messaging services & standards connecting financial institutions and their counterparties worldwide.
FinScan
Trusted by hundreds of organisations worldwide, Innovative Systems, Inc.’s FinScan® offers advanced Anti-Money Laundering (AML) compliance technology and consulting solutions. Built on decades of experience in data management and proprietary matching technologies, FinScan provides a data-first, risk-based approach to ensure unparalleled accuracy and efficiency in identifying and reducing risk, accelerating AML compliance workflows, and optimising team productivity.
Strike Graph
Strike Graph exists so any organisation can achieve its cybersecurity goals painlessly. Strike Graph’s compliance platform right-sizes the compliance process for each unique company with preloaded controls and strategically automated evidence collection. Their process makes it simple and fast to document security measures and pass those all-important audits.
Working with the Gungho team has been amazing. They all made a huge effort to learn our company's specific ICP and made sure their internal team was up to speed. Every time I contact any of the Gungho team, they take feedback very well and adjust promptly. I appreciate all their hard work and investment into our company.
Generate leads at scale and speed
Energise your lead generation for greater results.
Harry Whitewood
Head of Business Development
What our clients say about Gungho
Hercules
As an early-stage business expanding into markets it couldn't yet reach directly, Hercules needed an outsourced partner it could trust to represent the brand.
Silico
Even though Silico is from a different industry, Gungho helped them refine their pitch and audience to help shift their focus and ideas.
Acuminor
Through Gungho’s email marketing services, Acuminor has seen high engagement and strong leads come through.
Dow Jones Risk and Compliance
Through Gungho, Dow Jones saw a significant percentage of appointments enter their sales team’s opportunity pipeline, with a good number closing out within 6-12 months of the first appointment.
Clausematch
Clausematch’s sales cycle has been decreased to 4 months since partnering with Gungho.
CDS
Gungho has helped CDS expand into new regions and provided high quality appointments weekly.
Fuel your lead generation
